Taking its name from the winding mountain trails that twist and turn through Colorado's rugged backcountry, Switchback Smoky Rib Rub is a slow-burning blend of Spanish paprika, brown sugar, pepper, chili powder, and hickory smoke flavoring that builds layer upon layer of bold, complex flavor. Perfect for low-and-slow cooking, this rub forms a deep, caramelized bark that makes every rack of ribs a destination worth the journey. Don't stop at ribs ‚ try it in Breakfast Skillet Potatoes or Sloppy Joes.
